About ELZOMI

Why I do this

23 years in international B2B technology and industrial commercial roles taught me one inconvenient pattern. The capability I'd built (opening new markets, building partner ecosystems, structuring pipelines that actually convert, closing $3.6M deals) was exactly what most growing businesses couldn't access. The capability existed. It just lived inside large organisations, at a price most founders couldn't justify.

ELZOMI exists to fix that. Senior commercial execution in the UK ↔ Europe corridor, for the founders and CEOs who need it.

Most advisors will hand you a deck and step back, whereas also execute I run the operation.

What I bring

My 23 years of experience span manufacturers, distributors, resellers, software publishers, and enterprise buyers. I've led commercial teams across Europe and North America, run commercial operations personally in more than 30 countries, and worked on client projects spanning 100. Customers I've won or supported include Meta, Google, Microsoft, Amazon, Oracle, Hilton, BBC, Bechtle, and QBS Software, alongside roughly 90% of the Fortune 500.

I'm based in London and work the UK ↔ Europe corridor, particularly the UK, DACH, Benelux and the Nordics. I'm fluent in English, German and French, which matters more than people expect when you're trying to build trust across borders.