There's a point where growth starts to feel harder than it should.
I work with B2B founders and directors who need senior commercial execution, not more advice.
Trusted by world-class organisations. Recognised by leading institutions.
Most consultants advise.
We execute.
Revenue becomes inconsistent.
Partners don't prioritise you.
Deals flounder when you suspect you should be winning more.
Or you're a talented consultant who's realised that expertise alone doesn't fill a pipeline.
The product isn't the problem. The commercial structure is.
I've spent 23 years building and leading commercial operations inside international B2B technology businesses, and I bring that operating experience directly to bear on your growth challenge.
For B2B founders (£5M–£50M) who need senior commercial leadership without the cost of a full-time hire.
For B2B service providers & consultants who need a pipeline that stops feeling like luck.
Two ways to work together.
Fractional CRO & International Expansion
For B2B Founders & Directors
Senior commercial leadership without the cost or commitment of a full-time hire. GTM strategy, channel activation, new market entry, and 7-figure deal architecture — across UK, DACH, and Europe.
UK & DACH market entry strategy
Channel & distribution development
Fractional Chief Revenue Officer
Partner programme design
The Predictable Pipeline
System
For B2B Service Providers & Consultants
Senior commercial leadership without the cost or commitment of a full-time hire. GTM strategy, channel activation, new market entry, and 7-figure deal architecture — across UK, DACH, and Europe.
UK & DACH market entry strategy
Channel & distribution development
Fractional Chief Revenue Officer
Partner programme design
A track record that speaks for itself.
$500m +
Revenue generated across a corporate career in international B2B technology
90%
… of the Fortune 500 engaged within year one of a commercial department built from zero
~40%
Close rate on $300M+ annual pipeline, consistently above industry average
$3.6m
Largest single deal personally closed, a clear company record
30+
International market launches personally led
100
Countries spanned across client projects and commercial operations
I've competed at the highest level.
Now I bring that to you.
My commercial career was built winning and managing relationships with some of the world's most demanding organisations.
The rigour, the standards, and the commercial instincts that came from operating at that level are exactly what I now bring to founder-led businesses and independent professionals who are ready to grow.
Clients include:
Google · Meta · Microsoft · Amazon · Oracle · Hilton · Bechtle · QBS Software
and 90% of the Fortune 500
A Selection of our Clients
Selected Testimomials
Ready to build commercial traction?
Whether you're a founder who needs senior commercial leadership, or a consultant who's ready to stop waiting for referrals, let's have a conversation.
